GRÜBERWINE: Jung&Wild

PRODUCT DESIGN
Competition

Year:
2014

The etiquette was developed for competition during my studies at DieGraphische Schule, Vienna for the real wine producer. There was a subdivision of Grüber Wine family brand that produces young and not expensive wines (white, green, rose and red wines).
The etiquettes were proposed in bright colors, not ‘serious’ manner and the textures were taken from the wine production materials.
The holes were added to make it more playful: the wine can be seen through the holes of grape shape and it is also produced for wine Cuve, that has this particular round shape.